ABOUT
Helping owner-led businesses build stronger profits and better control
I work with established SME owners who are working harder than ever but not seeing enough profit, control or headspace for the effort they are putting in.
If your business has grown through reputation and relationships, but now feels messy, margin-thin and too dependent on you, you are not alone. I help you step back from the noise, see the real commercial picture, and focus on the changes that have the biggest impact on profit and performance.
Who I work with
Many of the owners I work with are running businesses turning over between £500K and £5M. They have strong products or services, loyal customers and good teams, but growth no longer feels straightforward.
Often, what first looks like a marketing problem is really a wider commercial issue: inconsistent lead flow, unclear return on spend, flat or eroding profit, and a business that still depends too heavily on the owner
Commercial background
I bring more than 30 years of experience in marketing, branding and growth to the work I do with business owners. My career has taken me from the UK to Australia and back, working with and alongside brands such as HSBC, Audi, Volkswagen, Coca-Cola, Levi’s, Unilever and Tesco.
I have also built and run my own businesses, launched more than 40 brands, supported overseas market launches, managed complex marketing programmes, and helped businesses adapt their proposition to win new opportunities. That blend of brand experience and hands-on commercial delivery shapes how I work today.
Experience includes work with brands such as:
Next step
Explore a Free Profit Acceleration Snapshot
If you recognise your business in any of this and want an objective view of where profit can grow, the best place to start is a free profit assessment. In 45 minutes, using our tailored Profit Acceleration Software, we’ll walk through the key areas of your business, show where small changes can most likely double your profit, and outline the practical next steps to take. There is no obligation, just practical insight into where your biggest profit opportunities may be.